McGruck Technologies
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Dan Murphy, founder of McGruck Technologies
About the Founder

Dan Murphy has spent over two decades in technology leadership inside large enterprises in financial services and healthcare, overseeing platform strategy, organizational transformation, and cross-functional program delivery. He holds degrees in both Computer Science and Business Administration, a combination that lets him work in the code and in the boardroom with equal fluency.

That experience is the model behind McGruck: enterprise-level technology guidance, priced for a small business or nonprofit budget.

Dan's belief is that small businesses and nonprofits deserve the same access to technology that large companies have. That means working with a partner who's as invested in the relationship as in the invoice, and as invested in a client's success as their own. It also means getting all of that priced for a small business or nonprofit budget.

History of the Company

McGruck was established in 2012 as a way to bring technology help to nonprofit organizations and small businesses facing the same challenges: real technology needs, limited resources, and no trusted expert to turn to. For over a decade, that work ran alongside Dan's enterprise career.

In the early years, that work was mostly software products and websites. It has since grown into a comprehensive suite of services that businesses and nonprofits can build on and grow with, from custom software and AI to technology strategy and ongoing support.

Recently, McGruck launched full-time, bringing that same hands-on care to small and medium businesses and nonprofits across Southeast Wisconsin and the rest of the USA.

The Story Behind "McGruck"

The name "McGruck" is completely made up, but it actually does have some history and significance to it. Dan comes from a long line of conservationists and waterfowlers. His grandfather, W.J. Murphy, had his own recipe for wild duck stew: "Duck Magruck," or maybe "Duck McGruck." Nobody's sure of the exact spelling anymore, but the recipe was published in a wild game cookbook sometime in the mid-1900s.

When Dan was looking for a name for the business, he wanted something unique that also meant something to him personally. His grandfather's duck recipe came to mind. He bought the domain mcgruck.com that same day, and McGruck was born.

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